Blue & Violet, Pink Color Palette

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#B190DD 177, 144, 221

#7EC2E4 126, 194, 228

#9977BF 153, 119, 191

#CFA3D1 207, 163, 209

#B190DD

Color 1

#7EC2E4

Color 2

#9977BF

Color 3

#CFA3D1

Color 4

:root {
  --color-1: #B190DD;
  --color-2: #7EC2E4;
  --color-3: #9977BF;
  --color-4: #CFA3D1;
}

colors: {
  'palette-1': '#B190DD',
  'palette-2': '#7EC2E4',
  'palette-3': '#9977BF',
  'palette-4': '#CFA3D1',
}

const palette = [
  '#B190DD',
  '#7EC2E4',
  '#9977BF',
  '#CFA3D1',
];

$color-1: #B190DD;
$color-2: #7EC2E4;
$color-3: #9977BF;
$color-4: #CFA3D1;

Palette Codes 4 COLORS

This is a cool, versatile 4-colour palette built from closely related tones that blend harmoniously.

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Added Jun 2026

About this color palette

This is a cool, versatile 4-colour palette built from closely related tones that blend harmoniously. It is anchored by Blue (#7EC2E4) and reads as bright and open, with an average saturation of 47% and lightness of 69%. It works well for calm, professional and modern interfaces.

The colors in this palette

Violet `#B190DD`

rgb(177, 144, 221) · hsl(266, 53%, 72%)

A balanced mid-tone that works well for primary surfaces and UI elements.

Blue `#7EC2E4`

rgb(126, 194, 228) · hsl(200, 65%, 69%)

A vivid, saturated tone that draws the eye — best for accents and highlights.

Violet `#9977BF`

rgb(153, 119, 191) · hsl(268, 36%, 61%)

A balanced mid-tone that works well for primary surfaces and UI elements.

Pink `#CFA3D1`

rgb(207, 163, 209) · hsl(297, 33%, 73%)

A balanced mid-tone that works well for primary surfaces and UI elements.

Accessibility & contrast

Colour contrast decides whether text stays readable. Here is how each pair of colours in this palette performs when one is used as text on the other, measured against the WCAG standard (AA needs 4.5:1, AAA needs 7:1).

Text	Background	Ratio	AA	AAA
#7EC2E4	#9977BF	1.87:1	Fail	Fail
#9977BF	#CFA3D1	1.71:1	Fail	Fail
#B190DD	#9977BF	1.38:1	Fail	Fail
#B190DD	#7EC2E4	1.36:1	Fail	Fail
#B190DD	#CFA3D1	1.24:1	Fail	Fail
#7EC2E4	#CFA3D1	1.09:1	Fail	Fail

How to use these colors

Background — Pink (#CFA3D1): the lightest tone — a clean base for large areas
Text — Violet (#9977BF): the darkest tone — readable for body copy and headings
Primary — Blue (#7EC2E4): the most saturated tone — buttons, links and key UI
Accent — Violet (#B190DD): a secondary highlight for badges and details

Colors that pair with this palette

Want to extend this palette? These colours pair naturally with its dominant Blue tone, based on colour-wheel harmony. Tap a swatch to explore that colour family.

#DD895F · Orange #5F74DD · Blue #5FDDC8 · Teal #DD5FB3 · Pink

Frequently asked questions

What colours are in this palette?

This palette has 4 colours: Violet (#B190DD), Blue (#7EC2E4), Violet (#9977BF) and Pink (#CFA3D1).

Is this a warm or cool colour palette?

It is a cool palette — its tones lean toward blues, greens and purples, which feel calm and modern.

What are the hex codes for this palette?

The hex codes are #B190DD, #7EC2E4, #9977BF and #CFA3D1. You can copy them as CSS variables, Tailwind, SCSS or JSON from the code panel above.

Is this palette accessible for text?

The colours are fairly close in contrast, so pair them carefully for text — put a very light or very dark colour behind body text, and check the contrast table above.